[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.edis.sk\/hviezdy-socialnych-medii-vyuzivaju-umelu-inteligenciu-aby-zvysili-svoj-dosah\/#Article","mainEntityOfPage":"https:\/\/www.edis.sk\/hviezdy-socialnych-medii-vyuzivaju-umelu-inteligenciu-aby-zvysili-svoj-dosah\/","headline":"Hviezdy soci\u00e1lnych m\u00e9di\u00ed vyu\u017e\u00edvaj\u00fa umel\u00fa inteligenciu, aby zv\u00fd\u0161ili svoj dosah","name":"Hviezdy soci\u00e1lnych m\u00e9di\u00ed vyu\u017e\u00edvaj\u00fa umel\u00fa inteligenciu, aby zv\u00fd\u0161ili svoj dosah","description":"S viac ako 31,25 mili\u00f3nmi pr\u00edspevkov na Facebook za min\u00fatu, 6000 tweetov za sekundu a 95 mili\u00f3nov pr\u00edspevkov Instagramu ka\u017ed\u00fd de\u0148, je naozaj chv\u00e1lyhodn\u00e9, ako m\u00f4\u017eu \u0161pi\u010dkov\u00ed vplyvn\u00ed pou\u017e\u00edvatelia soci\u00e1lnych m\u00e9di\u00ed pracova\u0165 cestou anal\u00fdzy ve\u013ek\u00fdch d\u00e1t a prezentova\u0165 relevantn\u00fd a aktu\u00e1lny obsah pr\u00edslu\u0161n\u00fdm odvetviam. Tu s\u00fa sp\u00f4soby, ako \u0161pi\u010dkov\u00ed vplyvn\u00ed pou\u017e\u00edvatelia implementuj\u00fa AI a strojov\u00e9P\u0159e\u010dt\u011bte si v\u00edce o Hviezdy soci\u00e1lnych m\u00e9di\u00ed vyu\u017e\u00edvaj\u00fa umel\u00fa inteligenciu, aby zv\u00fd\u0161ili svoj dosah<\/span>[...]<\/a>","datePublished":"2024-02-20","dateModified":"2024-02-20","author":{"@type":"Person","@id":"https:\/\/www.edis.sk\/author\/#Person","name":"","url":"https:\/\/www.edis.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/020fed30ca967737eb0c640f241d660d0f18cb15fe876f045fbf23eb8510c133?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/020fed30ca967737eb0c640f241d660d0f18cb15fe876f045fbf23eb8510c133?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"edis.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.edis.sk\/wp-content\/uploads\/img_a300470_w16571_t1557594030.jpg","url":"https:\/\/www.edis.sk\/wp-content\/uploads\/img_a300470_w16571_t1557594030.jpg","height":0,"width":0},"url":"https:\/\/www.edis.sk\/hviezdy-socialnych-medii-vyuzivaju-umelu-inteligenciu-aby-zvysili-svoj-dosah\/","about":["Web"],"wordCount":489,"articleBody":"\tS viac ako 31,25 mili\u00f3nmi pr\u00edspevkov na Facebook za min\u00fatu, 6000 tweetov za sekundu a 95 mili\u00f3nov pr\u00edspevkov Instagramu ka\u017ed\u00fd de\u0148, je naozaj chv\u00e1lyhodn\u00e9, ako m\u00f4\u017eu \u0161pi\u010dkov\u00ed vplyvn\u00ed pou\u017e\u00edvatelia soci\u00e1lnych m\u00e9di\u00ed pracova\u0165 cestou anal\u00fdzy ve\u013ek\u00fdch d\u00e1t a prezentova\u0165 relevantn\u00fd a aktu\u00e1lny obsah pr\u00edslu\u0161n\u00fdm odvetviam.Tu s\u00fa sp\u00f4soby, ako \u0161pi\u010dkov\u00ed vplyvn\u00ed pou\u017e\u00edvatelia implementuj\u00fa AI a strojov\u00e9 u\u010denie na rast svojich sledovate\u013eov:1. Soci\u00e1lne po\u010d\u00favanie a monitorovanieN\u00e1stroje soci\u00e1lneho po\u010d\u00favania a monitorovania s\u00fa jedny z najroz\u0161\u00edrenej\u0161\u00edch v marketingu soci\u00e1lnych m\u00e9di\u00ed .Soci\u00e1lne po\u010d\u00favanie sa l\u00ed\u0161i od spolo\u010densk\u00e9ho monitorovania, v tomto monitorovan\u00ed sa iba pozer\u00e1 na to, \u010do \u013eudia hovoria o va\u0161ej zna\u010dke, zatia\u013e \u010do soci\u00e1lne po\u010d\u00favanie sleduje konverz\u00e1cie okolo konkr\u00e9tnych fr\u00e1z, slov alebo zna\u010diek a vyu\u017e\u00edva tieto \u00fadaje na n\u00e1jdenie pr\u00edle\u017eitost\u00ed alebo vytvorenie \u0161pecializovan\u00e9ho obsahu pre konkr\u00e9tne publikum. Tieto mo\u017enosti s\u00fa siln\u00fdmi sp\u00f4sobmi interakcie s div\u00e1kmi v re\u00e1lnom \u010dase a m\u00f4\u017eu v\u00e1m pom\u00f4c\u0165 prisp\u00f4sobi\u0165 v\u00e1\u0161 hlas tak, aby ste sa s nimi lep\u0161ie spojili.Niektor\u00e9 pr\u00edklady n\u00e1strojov soci\u00e1lneho monitorovania s\u00fa Sprout a Mention . Sleduj\u00fa a nahlasuj\u00fa tieto preh\u013eady a upozor\u0148uj\u00fa v\u00e1s, ke\u010f sa deje relevantn\u00e1 konverz\u00e1cia.   2. Anal\u00fdza konkurenta Influenceri soci\u00e1lnych m\u00e9di\u00ed vyu\u017e\u00edvaj\u00fa schopnos\u0165 AI zo\u0161kraba\u0165 a analyzova\u0165 mas\u00edvne s\u00fabory \u00fadajov na sledovanie a anal\u00fdzu ich konkurentov. Ako?S AI , m\u00f4\u017eete efekt\u00edvne spusti\u0165 v\u0161etky rovnak\u00e9 anal\u00fdzy, ktor\u00e9 vykon\u00e1vate na svojich str\u00e1nkach o konkurentoch rovnako. To v\u00e1m d\u00e1va predstavu o tom, \u010do funguje, a umo\u017e\u0148uje integrova\u0165 najlep\u0161ie strat\u00e9gie a techniky do marketingovej strat\u00e9gie soci\u00e1lnych m\u00e9di\u00ed.Dostupn\u00e9 n\u00e1stroje implementuj\u00fa spolo\u010densk\u00e9 po\u010d\u00favanie a anal\u00fdzu sentimentu a analyzuj\u00fa obsah, aby de\u0161ifrovali vlastnosti, ktor\u00e9 ovplyv\u0148uj\u00fa v\u00fdkon, ako s\u00fa k\u013e\u00fa\u010dov\u00e9 slov\u00e1, farba, vizu\u00e1lne objekty a typ obsahu.Pr\u00edklady platforiem, ktor\u00e9 to v\u0161etko robia, s\u00fa Cortex , Crimson Hexagon a Simply Measured.3. Optimaliz\u00e1cia obsahu\u010eal\u0161\u00edm krokom po pochopen\u00ed va\u0161ich div\u00e1kov, krajiny v\u00e1\u0161ho odvetvia a siln\u00fdch a slab\u00fdch str\u00e1nok v\u00e1\u0161ho konkurenta je pl\u00e1novanie a rozvoj relevantn\u00e9ho a bystr\u00e9ho obsahu. Softv\u00e9ry AI boli navrhnut\u00e9 tak, aby v\u00e1m pomohli z\u00edska\u0165 spr\u00e1vnu kombin\u00e1ciu textu, fotografi\u00ed a videa, aby ste mohli diverzifikova\u0165 svoj informa\u010dn\u00fd kan\u00e1l a udr\u017ea\u0165 si z\u00e1ujem publika. Cortex bol zalo\u017een\u00fd s cie\u013eom prinies\u0165 strojov\u00e9 u\u010denie do marketingu prostredn\u00edctvom zlep\u0161enia tvorby a \u0161\u00edrenia obsahu. Realizuje h\u013abkov\u00fa anal\u00fdzu s\u00faborov \u00fadajov, aby ste vedeli, ktor\u00e9 druhy obsahu s\u00fa lep\u0161ie ako in\u00e9. 4.1\/5 - (7 votes) "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Hviezdy soci\u00e1lnych m\u00e9di\u00ed vyu\u017e\u00edvaj\u00fa umel\u00fa inteligenciu, aby zv\u00fd\u0161ili svoj dosah","item":"https:\/\/www.edis.sk\/hviezdy-socialnych-medii-vyuzivaju-umelu-inteligenciu-aby-zvysili-svoj-dosah\/#breadcrumbitem"}]}]